Client: Pharmapod
Sector: Healthcare
When: Started 2015
Services: Project Rescus / Platform & App development / CTO-As-A-Service
Pharmapod is an award winning solution for hospitals, care homes and pharmacies. It helps to reduce patient risk and increase safety with tools to improve processes, give visibility of risks, and reduce medication incidents.
We are proud to have contributed to the success of one of Ireland's most successful healthcare solution providers on the international stage. And we continue to support them as they continue on their growth path.
Our relationship with Pharmapod dates back to the beginning of their startup journey. The team had built a minimum viable product (MVP) on a very tight budget. It was used to test market interest in tools to improve patient safety and reduce risk.
Almost immediately the solution experienced huge demand, which the MVP could not handle. However, it proved there was an appetite in the healthcare industry for Pharmapod's vision. A more robust enterprise solution was now required quickly.
We engaged in a full discovery phase with Pharmapod and their CEO and founder Leonora O'Brien.
From this discovery phase we developed a short, medium and longer term roadmap for the technology platform and the business.
We decided to address Pharmapod's challenges through a three phased plan.
1.Tactical
The Tactical phase covered the initial three months and allowed us to address immediate challenges. These were to re-architect and build the platform then migrate all existing customers and the backlog of new customers onto it.
2.Transform
In parallel with the Tactical phase we worked to develop a longer term strategy. It kick started with face to face customer and sales research, followed by a deep competitor analysis. The result was a strategy for a tiered offering that addressed Pharmapod's core market segments; individual, small chain and enterprise care providers - whilst ensuring compliance with the reporting and information governance requirements of national health regulators.
Fast forward nine months and we launched the Pharmapod Global Reporting and Learning System. This system offers a suite of modules suitable for each market segment.
3.Expand
Equipped with market insights from our work with enterprise players such as Superdrug, Boots, McKessons, NHS and HSE we moved to expand the platform. This included the introduction of many new modules including;
The ability of the platform to scale to international markets and to the needs of different geographies is a testament to our base architecture and professional approach to delivering product. This has contributed to Pharmapod's continued success at attracting international investors.
Throughout our engagement we developed the internal capability of the Pharmapod organisation. We handpicked and recruited a team of high-calibre technology and product specialists to join and establish a culture of innovation and capability.
Acquisition growth within 18 months of platform release
Pharmacist user acquisition
Solution provider in Canada, UK & Ireland
Successful expansion into US market
